For years Master P has built his own brand, from music and sports to movies and snacks, Master P is the epitome of an entrepreneur. Now the music mogul is expanding his food brand to include pancake mix and white rice. Uncle P's Louisiana Seasoned brand will feature pancake mix, syrup and white rice, grits, beans, noodles, and oatmeal.
“We need to understand that we’re not going to be able to put money back in our [Black] community because we don’t own those brands. Our grandparents [have] been having us buy those products because they think it’s people that look like us,” said Miller. A portion of the profits from Uncle P’s Louisiana Seasoned Foods will go to help educate children in inner cities, elderly in black communities, and to develop real estate in black neighborhoods.